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Enable bulk SMS marketing / service reminder capabilities

We don't always have an email for our customers but we do almost always have a mobile phone number. We've got SMS integration but it would be helpful to be able to use the database from RS to send bulk SMS for special offers and service reminders to our customers. SMS is always read and always quickly so it's a really really useful medium for us.

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    Amazon AWS SNS service provides bulk sms for marketing. Messages just need to be marked as Promotional when making the call. From their faq:

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    SMS messages that carry marketing messaging should be marked Promotional. Amazon SNS ensures that such messages are sent over routes that have a reasonable delivery reliability but are substantially cheaper than the most reliable routes. This also allows Amazon SNS to handle and deliver your messages in compliance with on local laws and regulation

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    Yes please intergrate this into your system

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