More Options For Marketr. Allow multiple Email Templates for Multiple Repairs
Obviously, customer retention is something that everyone should be focusing on and Marketr does help in the respect, but only for the first repair. We should have the ability to have templates set up for multiple repairs.
3 Day Checkup: Template 1
14 Day Checkup: Template 1
3 Day Checkup: Template 2
14 Day Checkup: Template 2
and so on.
The idea is that the customer never receives the same message twice, making it sound as natural as possible.
Plus, we shouldn't just be sending out an email only after the first repair. When focusing on customer retention, you should be continually touching base with your customers on a regular basis and after each repair. Otherwise, you may not have too many repairs from that customer to worry about.
Anyways, I can't imagine that this would be too terribly difficult to implement and it would be infinitely valuable to everyone.
Businesses who increase customer retention by 5% can increase profits from 20% to 100%, which means that RepairShoprs customers are more likely to be able to pay their subscription and stay in business, increasing RepairShoprs retention rate and thus RepairShoprs profits.
I like it – thanks.
We had planned on allowing a mailer to go “multiple times” – but hadn’t thought of specifically numbering them, I think a rules engine that allowed that would give some pretty cool control over the whole thing.
Matt Ed commented
That would be very useful. Another idea to improve Marketr. We're looking to send an automated email, say two years after any product in a specific category is purchased. For example, we want to send a upgrade promo based on a laptop they purchased two years ago.
I think you can do this via warranties but it would be great if you could create Marketr to send mails based on purchases in a product category.